Tory Burch · 2022 - 2023

Localization & Enhancement

UX/UI Design
Localization
Responsive Design

Year

2022 - 2023

Timeline

Nov 2022 - Jan 2023

Role

Head UX/UI Designer

Overview

Redesigned the Korean website to align with the new global (U.S.) Tory Burch site while optimizing usability for local customers.

Maintained brand design guidelines while refining typography for Korean text and adjusting UI elements such as buttons and icons.

Shared responsibility (50%) with another designer.
Additionally, closely reviewed the publishing process, extending the project timeline by three months for thorough quality checks.

1. Search & Category Filter

Responsive: Mobile / PC

2. Member (My Account) Page

Responsive: Mobile / PC

3.Order Page & My Account Page

PC only