Tory Burch · 2022 - 2023
Year
2022 - 2023
Timeline
Nov 2022 - Jan 2023
Role
Head UX/UI Designer
Redesigned the Korean website to align with the new global (U.S.) Tory Burch site while optimizing usability for local customers.
Maintained brand design guidelines while refining typography for Korean text and adjusting UI elements such as buttons and icons.
Shared responsibility (50%) with another designer.
Additionally, closely reviewed the publishing process, extending the project timeline by three months for thorough quality checks.